Once Upon A Farm Cookie Notice
This Cookie Notice ("Cookie Notice") explains how Once Upon a Farm Switzerland GmbH, Grabenstrasse 25, 6340 Baar, Switzerland, a subsidiary of Once Upon A Farm PBC, 2111 San Pablo Avenue, Berkeley CA 94702 (Email: privacy.europe@uponafarm.com) ("we", "our" or "us") uses cookies and similar tracking technologies and what choices you have regarding their use when you access our Website at www.onceuponafarmorganics.co.uk (the "Website").
What Are Cookies?
Like most websites, we use cookies and similar technologies to remember things about you so that we can provide you with a better experience and improve the Website and our services. Cookies are small text files that are stored in your browser or on your device. They can be set by the operator of the website you visit ("first-party cookies") or by third parties ("third-party cookies") that assist the operator in providing, improving and analyzing its website and providing its services. Cookies cannot run programs or transmit viruses to your computer or device and therefore cannot cause any damage. At the same time, they serve to make the Website more user-friendly and effective for you and to design and adjust it according to your needs and preferences.
Cookies may contain information that serves to recognize and enable recognition of the device you use to access the Website. In some cases, however, cookies only contain information about settings you have made. Individuals cannot be directly identified by cookies. They can also be used to track your browsing behavior and to deliver personalized advertising across the web.
What Categories Of Cookies Do We Use?
We use cookies for various reasons, for instance to provide the functionality of the Website, to remember your settings, to find out which features are most popular, to record the number of page views, to keep our services secure, and to provide you with a better overall user experience and to analyze the use of the Website. Cookies are divided into session cookies, which are deleted as soon as the browser is closed, and permanent or persistent cookies. The latter are stored beyond a single browser session. The cookies we use generally fall into one of the following categories:
| Cookie Category | Purposes Of The Cookies |
|---|---|
| Essential Cookies/Technical Cookies | Essential cookies or technical cookies are strictly necessary for our online services to function properly and to ensure the security of the Website. These essential cookies are always enabled because our Website cannot function properly without them. These cookies do not store any information about you for marketing purposes, nor do they track which websites you have visited. |
| Personalization | We use these cookies to store your settings and preferences and to provide you with enhanced and more personalized features. For example, we may use these cookies to store your language settings or data about your general location. |
| Analytics Cookies | We use these cookies to better understand the use of our Website and the services offered and to adapt and improve them according to your needs. For example, we use these cookies to identify the website features that are most popular with our users and the features that cause confusion or problems for our users so that we can make improvements. |
| Marketing | We and our advertising partners use cookies and other tracking technologies to better understand our users' interests and to provide advertising on the Website and, where applicable, third-party websites that is more relevant and meaningful to users and corresponds to their interests. Our advertising partners may collect information about users' activity on our Website and third-party websites (such as websites users visit and their interaction with our advertising and other communications) and use this information to make predictions about users' preferences, develop personalized content, and deliver ads that are more relevant on third-party websites. This information may also be used to track and measure the effectiveness of our advertising campaigns both on our services and on other websites. |
General Information On The Legal Basis For The Use of Cookies
The legal basis for the use and storage of essential or technical cookies, i.e., cookies that are strictly necessary for the technical functioning of the Website and to provide you with the Website at your express request, are the national transpositions of Art. 5 (3) ePrivacy Directive (Directive 2002/58/EC). Insofar as personal data is processed when using this type of cookies, the legal basis is Art. 6 (1) lit. f) GDPR or Art. 6 (1) lit. (f) UK GDPR. Insofar as the cookies used are not strictly necessary, we only use them with your prior consent in accordance with the national transpositions of Art. 5 (3) ePrivacy Directive with regard to the storage and access to data stored in the cookies, and Art. 6 (1) lit. a) GDPR or Art. 6 (1) lit. (a) UK GDPR insofar as personal data is processed and shared with our partners. Further details on the specific cookies we use, our partners, the type of cookie, the purpose pursued, the storage period and legal basis can be found in the table below:
| Name of the Cookie | Provider of the Cookie | Category and Purpose(s) of the Cookie | Storage Duration and Legal Basis |
|---|---|---|---|
| _shopify_essential | Shopify | Strictly Necessary - Used to contain information for the correct functionality of a store such as session and checkout information and anti-tampering data. |
1 year Art. 6 (1) lit. f) GDPR, Art. 6 (1) lit. (f) UK GDPR, Art. 5 (3) sentence 2 ePrivacy Directive (strictly necessary) |
| _shopify_s | Shopify | Personalization and Performance - Associated with Shopify's analytics suite. |
0 days Art. 6 (1) lit. a) GDPR, Art. 6 (1) lit. (a) UK GDPR, Art. 5 (3) sentence 1 ePrivacy Directive (consent) |
| _shopify_analytics | Shopify | Performance - Used to contain analytics data for buyer surfaces such as the storefront or checkout. |
1 year Art. 6 (1) lit. a) GDPR, Art. 6 (1) lit. (a) UK GDPR, Art. 5 (3) sentence 1 ePrivacy Directive (consent) |
| _shopify_marketing | Shopify | Personalization - This cookie name is associated with Shopify which is used to contain marketing data for buyer surfaces such as the storefront or checkout. |
1 year Art. 6 (1) lit. a) GDPR, Art. 6 (1) lit. (a) UK GDPR, Art. 5 (3) sentence 1 ePrivacy Directive (consent) |
| _shopify_y | Shopify | Personalization and Performance - Associated with Shopify's analytics suite. |
1 year Art. 6 (1) lit. a) GDPR, Art. 6 (1) lit. (a) UK GDPR, Art. 5 (3) sentence 1 ePrivacy Directive (consent) |
| shopify_client_id | Shopify | Personalization and Performance - Associated with Shopify's analytics suite. |
1 year Art. 6 (1) lit. a) GDPR, Art. 6 (1) lit. (a) UK GDPR, Art. 5 (3) sentence 1 ePrivacy Directive (consent) |
| _ga | Google (Google Universal Analytics) | Analytics - This cookie name is associated with Google Universal Analytics - which is a significant update to Google's more commonly used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for the sites analytics reports. By default it is set to expire after 2 years, although this is customisable by website owners. We have set this cookie to expire after 1 year. For more information about Google's processing of your personal data, please consult Google's information website on privacy at https://business.safety.google/privacy/. |
1 year Art. 6 (1) lit. a) GDPR, Art. 6 (1) lit. (a) UK GDPR, Art. 5 (3) sentence 1 ePrivacy Directive (consent) |
| _ga_xxxxxxxxxx | Google (Google Analytics) | Performance - Used by Google Analytics to identify and track an individual session with your device. |
1 year Art. 6 (1) lit. a) GDPR, Art. 6 (1) lit. (a) UK GDPR, Art. 5 (3) sentence 1 ePrivacy Directive (consent) |
| cart_currency | Shopify | Strictly Necessary - Used to store the currency preference of a user on an e-commerce platform to facilitate transactions in the user's chosen currency. |
13 days Art. 6 (1) lit. f) GDPR, Art. 6 (1) lit. (f) UK GDPR, Art. 5 (3) sentence 2 ePrivacy Directive (strictly necessary) |
| localization | Shopify | Strictly Necessary - Used to store the location preference of a user on an e-commerce platform to facilitate browsing in the user's chosen location. |
1 year Art. 6 (1) lit. f) GDPR, Art. 6 (1) lit. (f) UK GDPR, Art. 5 (3) sentence 2 ePrivacy Directive (strictly necessary) |
| _shop_app_essential | Shop App | Strictly Necessary - Associated with Shopify's Shop app, which provides a shopping assistant experience for users, including personalized recommendations and order tracking. |
1 year Art. 6 (1) lit. f) GDPR, Art. 6 (1) lit. (f) UK GDPR, Art. 5 (3) sentence 2 ePrivacy Directive (strictly necessary) |
| __kla_id | Klaviyo | Personalization and Performance - Can track and identify site visitors through an auto-generated ID. |
24 hours - 2 years Art. 6 (1) lit. a) GDPR, Art. 6 (1) lit. (a) UK GDPR, Art. 5 (3) sentence 1 ePrivacy Directive (consent) |
| OptanonConsent | OneTrust | Strictly Necessary - This cookie is set by the cookie compliance solution from OneTrust. It stores information about the categories of cookies the site uses and whether visitors have given or withdrawn consent for the use of each category. This enables site owners to prevent cookies in each category from being set in the users browser, when consent is not given. The cookie has a normal lifespan of one year, so that returning visitors to the site will have their preferences remembered. It contains no information that can identify the site visitor. |
1 year Art. 6 (1) lit. f) GDPR, Art. 6 (1) lit. (f) UK GDPR, Art. 5 (3) sentence 2 ePrivacy Directive (strictly necessary) |
Contact Us
Should you have any questions regarding the use of cookies, you may contact our privacy team at privacy.europe@uponafarm.com or at:
Once Upon a Farm Switzerland GmbH, Grabenstrasse 25, 6340 Baar, Switzerland
Changes To This Cookie Notice
We may change this Cookie Notice from time to time to reflect changes to our cookie practices. We encourage you to review this Cookie Notice regularly to ensure that you are familiar with any changes. We will indicate at the end of this Cookie Notice when it was last updated.
Effective Date: March 2026
Last Updated: May 8, 2026
